Marian Vasilescu November 25, 2020

Best 2d animation videos creators? A well-design animated piece can provide a story that presents all the critical context necessary for your message – and product – to have the impact your need; and do so in a way that anyone, tech-savvy or not, can understand! Lastly, there’s the important point of delivery and distribution of your piece. Marketing cartoons can be used anywhere. More specifically, you’d be hard-pressed to find a distribution channel where a relevant animated piece wouldn’t make a great fit! For you to get the most out of your marketing videos, you’ll want to deploy them in different contexts. You can host them on a YouTube channel, for example, as a fixture of something your company offers, but that’s just the start. You can build entire landing pages around your animated videos or use them as the center-piece on your home or product website. Moreover, marketing cartoons tend to perform particularly well when paired with email marketing pieces, as their short and entertaining nature tends to attract attention with easy.

Emphasize brand identity? When making an animated explainer video, it is vital that entrepreneurs give special emphasis to their brand’s identity. Brand styles and colors express the brand identity to customers. Add a call to action (CTA): A call to action (CTA) is anything designed to stimulate the audience and proffer an immediate response. A call to action is useful to give audiences the “fear of missing out” on a brands offer. Don’t make it cumbersome! Trying to pass too much information in one animated explainer video will reduce the attention and interest of audiences. Animated explainer videos should aim to inform, educate and entertain.

As a result of this, businesses today are leveraging 2D animation services and video content as a tool within their marketing strategy. A medium that is easy to consume and share, 2d animated videos are everywhere on social media, with brands making use of it for various purposes. These include: Whiteboard Animation Video to exhibit their work process, Explainer videos for product/service launch, Teaser video as a pre-launch strategy for a new product or service. Find more information on explainer video.

What is Video Marketing? Video marketing is simply the use of video for business marketing, be it directly or indirectly. This can mean using video content as a marketing tool to attract followers, raise awareness about your brand or product, drive leads to your site, or generate greater sales. Video content can be hosted on owned platforms such as your website, blog, or social media platforms, as well as third-party sites such as Wistia, YouTube, or Vimeo.

Promos and demos are a great choice when you want to introduce a new product or service. A short clip can cover the marketing highlights of a product’s features and benefits. A demo is a demonstration showing how to use a new product or service. Try giving your audience step-by-step instructions together with an explanation of features and functions. Demos are especially helpful for building authority and credibility, especially when you’re working to convince buyers to switch from another trusted brand to yours. By comparing functions and features head-to-head, a well-crafted demo can help you quickly gain market share against well-known competitors. Read additional info on 2d animation.